Spatial Analysis
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Determine optimal location to start your business or implement programs.
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Use spatial references to make strategic decisions
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Determine travel distances and travel times for your target audience/potential clients
Spatial analysis uses past experiences and information, and combines that with programmatic goals and objectives to produce clear contemporary solutions to critical location decisions.
Typically used in tracking crime activity and hotspots in communities, spatial analysis is now used as a decision making tool in many specific, special-interest fields such as community revitalization and development; public health promotions; programmatic initiatives; consumer consumption and market analysis; engineering; and emergency response. Spatial decision support systems can be used as an important element in the development of strategic objectives and long range plans for programmatic implementation.
Even for established companies, spatial analysis can help management redevelop properties or marketing strategies to remain competitive and ensure future growth. Using current company data (as well as competitor company data) a market area around a retail location can be determined.